“Maverick separates itself from other PR groups because they understand not only the audience they are trying to reach, but have a deeper fundamental understanding of games — from how they work to how they to play to how they are made.  They have the depth and reach of a much bigger company without all the corporate hassles and bullshit — you always talk directly to the people who get it done, not someone who passes their work down the chain of command.  It is this direct access combined with the flexibility and creative drive that separate them from other video game PR companies.”