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Maverick PR, News, Video Game Public Relations, Videos

ASTRO GAMING INTRODUCES ASTRO.ID COLLECTION 2

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October 6, 2021/by Maverick
https://mavpr.com/wp-content/uploads/2021/10/ASTRO-ID-C2-Slide.jpg 700 1900 Maverick https://mavpr.com/wp-content/uploads/2017/02/mavgearlogo-base-with-name_INVERSE-enfold-copy.png Maverick2021-10-06 17:43:002021-10-24 17:46:39ASTRO GAMING INTRODUCES ASTRO.ID COLLECTION 2
Maverick PR

iRacing on GameInformer.com, IGN, 1UP

GameInformer.com has posted their first look at iRacing based on our meeting from Wednesday.  Always good to see the fellas in Minnesota and thank them for Big Papi and Garnett. So... thanks, guys. Meanwhile, you can read the entire story…
June 19, 2009
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Maverick PR

iRacing Hits the Video Game Press Circuit

We're just back from another whirlwind tour to most of the usual suspects in San Francisco and Minneapolis. MavPR client iRacing visited with video game print and online outlets this week in a jam-pack schedule spread across two days and …
June 18, 2009
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Maverick PR

BigDownload Interviews iRacing’s Dave Kaemmer

Longtime video game journalist and MavPR friend John (JCal) Callaham from BigDownload.com (part of the AOL network) had a chat with iRacing co-founder Dave Kaemmer about the big NASCAR deal.  The interview also took the time to explore the…
May 28, 2009
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Video Game Public Relations

MavPR Blogging: Evolving Definition of “Ship” – What It Means to VG PR and Media

Over on PR_Flak's Flak Attak, I'm discussing the impact that emerging business models and added content is having on the media cycle for video games and how PR and press are having to adjust.  Between DLC coverage widening the coverage window…
May 20, 2009
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Maverick PR

GameSpot Interviews iRacing Co-Founder Dave Kaemmer

GameSpot took some time to chat with iRacing co-founder and racing game luminary Dave Kaemmer about the big iRacing/NASCAR deal that was announced yesterday and over the weekend. The story went live this evening and looks fantastic.  Our…
May 19, 2009
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Maverick PR

iRacing Announces NASCAR-Sanctioned Online Racing Series

As we mentioned last week, we're really excited to be starting up with iRacing.com to help them reach out to the video game audience.  And yesterday, iRacing made a major announcement -- that they are joining forces with NASCAR to create an…
May 19, 2009
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Maverick PR

Maverick PR Kicks Off With iRacing.com Motorsports Simulations

We're really excited to announce that iRacing.com Motorsports Simulations, the most realistic racing simulation game in the world, has chosen Maverick PR to lead all video game enthusiast public relations outreach for the iRacing.com service. …
May 14, 2009
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Maverick PR

Matt Becomes A Contributor to “Evolution of PR”

MavPR's old friend, Tom Ohle, who we knew first at BioWare during our work on the Neverwinter Nights franchise and then later when he was running Evolve PR, has launched a new blogging site for marketing and PR professionals called "Evolution…
April 29, 2009
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Video Game Public Relations

Puzzle Quest: Galactrix — IGN Editor’s Choice

In the event you missed it.  Puzzle Quest: Galactrix just snagged the IGN's Editor's Choice award for the XBLA (Xbox 360) version of the game. You can read the review here. In the meantime, here's a small taste: Infinite Interactive took…
April 23, 2009
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Maverick PR

Updated Look and Features

Hope you like the updated look of the site.  We made a few key art tweaks to better execute on the feel of MavPR and some additional behind-the-scenes adjustments to how this site is designed at its core. We've also added a more detailed explanation…
April 22, 2009
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Video Game Public Relations

THE ART OF THE SCREENSHOT III: Requesting Screens

Welcome to Part III of The Art of the Screenshot.  So far we've covered "big picture issues" - how it is PR's responsibility to produce screenshots that do more than just look good and the importance of conveying emotions and attitude in assets. Now…
April 8, 2009
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Maverick PR

Wanted Heads Out the Door With a Few Extra Hits

We talked a little bit previously about the event we ran for Wanted: Weapons of Fate for Universal Pictures Digital Platforms Group as a last second showing leading into reviews.  We had a great time both arranging and executing the event and…
March 30, 2009
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Video Game Public Relations

MavPR Blogging: The Problem With MetaCritic

Over on PR_Flak's Flak Attak, I take on the issue of MetaCritic and its misleading and distorting aggregation of review scores.  It's a major issue in our industry, and it can no longer be denied or tolerated. I can't tell you how many times…
March 25, 2009
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Video Game Public Relations

THE ART OF THE SCREENSHOT II: Stir Emotions & Convey Attitude

...our job as PR and Marketers is to create an emotional connection with our target audience..." Before we get into the details of my advice for acquiring and distributing great and effective screens successfully, I want to take a step back…
March 18, 2009
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Maverick PR, Video Game Public Relations

Wanted: WOF – Maverick Hits The Studio Lot

The MavPR team is fresh back from our trip out to California ("home") to show off the upcoming release of Wanted: Weapons of Fate to a group of online reviewers.  We had a great time taking a look behind the scenes with the Universal Pictures…
March 17, 2009
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Maverick PR

PR_Flak’s Postmortem on MavPR’s First Swag

Over on PR_Flak's Flak Attak, I look back at the process and fun of creating MavPR's first item of swag -- the [Skullcap of BUZZ] winter beanie.  From failed designs to some rules that YOU should should use for determining whether to proceed…
February 23, 2009
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Video Game Public Relations

Kotaku on Puzzle Quest: Galactrix Factions

Kotaku recently highlighted the various factions players will encounter in the upcoming Puzzle Quest: Galactrix from D3 Publisher and Infinite Interactive.  The story includes breakouts of the various faction classes from Humans to Aliens and…
February 18, 2009
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Video Game Public Relations

PQ: Galactrix on Destructoid

Steve Fawkner over at Infinite Interactive -- the folks behind the fabulous Puzzle Quest franchise -- made an appearance on Destructoid this week to discuss the upcoming Puzzle Quest: Galactrix. Here's a snippet: Colette: I got more than 60…
February 13, 2009
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  • ASTRO GAMING INTRODUCES ASTRO.ID COLLECTION 2October 6, 2021 - 5:43 pm
  • Revolutionary Turn-Based Shooter Lemnis Gate Makes Debut on PC & Console TodaySeptember 28, 2021 - 5:22 pm
  • Jeff Goldblum Returns for Jurassic World Evolution 2August 27, 2021 - 11:21 am
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